"Your Partner in Home Improvement Growth – Specialized Marketing, Measurable Results"
🛠️100% Home Improvement Focus.
🎯Ads That Attract Ready-to-Buy Homeowners.
📈Proven Systems for Lead-to-Appointment Conversion.
"Your Partner in Home Improvement Growth – Specialized Marketing, Measurable Results"
🛠️100% Home Improvement Focus.
🎯Ads That Attract Ready-to-Buy Homeowners.
📈Proven Systems for Lead-to-Appointment Conversion.
WHO WE ARE
We are a marketing agency that works exclusively with home improvement businesses. Period.
While other agencies spread themselves thin across industries, we’ve honed our expertise in one niche: helping contractors, remodelers, and home service companies generate high-quality leads and appointments. Our team lives and breathes home improvement marketing—we understand the seasonal challenges, homeowner psychology, and local competition you face. If you’re tired of agencies that treat your business like ‘just another client,’ partner with a team that speaks your language and delivers measurable growth."
Our Offerings
"We Don’t Just Generate Leads—We Deliver Qualified Appointments"
Laser-Targeted Lead Generation
Your time is wasted on tire-kickers and budget shoppers. We use hyper-localized ad campaigns to attract homeowners actively searching for your services. Our ads target neighborhoods with older homes, high equity values, and homeowners with a history of renovation spending. The result? A steady stream of leads who are ready to invest in upgrades, not just ‘thinking about it.’ We filter out low-quality inquiries so your team only talks to serious buyers.
Leads don’t close themselves. Our team handles every step after the click:
24/7 Lead Response: We answer inquiries instantly (because waiting 24 hours loses 80% of leads).
Qualified Screening: We ask the right questions to confirm budget, timeline, and project scope.
Appointment Booking: We schedule consultations directly into your calendar.
You focus on closing deals—we’ll handle the admin. No more missed opportunities or unpaid ‘free estimates.
Data-Driven Campaign Optimization
We don’t just run ads; we engineer campaigns that improve over time. Using proprietary tracking, we measure:
Cost Per Qualified Appointment
(not vanity metrics like clicks).
Lead-to-Close Ratios to refine targeting. Seasonal Trends to anticipate demand.
You’ll get monthly reports showing exactly how your marketing dollars convert into booked jobs and revenue—no guesswork, just accountability.
"A Warning: We’re Not for Everyone"
If you want a marketing agency that dabbles in every industry under the sun, we’re not your partner. We only work with home improvement companies, and remodeling contractors. This singular focus lets us:
Master trends in your local market.
Predict homeowner objections before they arise.
Write ads that outperform ‘generalist’ agencies by 3x.Specialization isn’t a buzzword for us—it’s why our clients outbook and outearn their competitors.
How We Turn Ads into Cash in Your Pocket
1. Audit: We dissect your past campaigns to find missed opportunities.
2. Ad Strategy: Build hyper-targeted campaigns for your ideal homeowners.
3. Lead Capture: Use landing pages and chatbots to convert clicks into contacts.
4. Appointment Booking: Our team qualifies and schedules leads for you.
5. Close & Grow: You close deals while we refine campaigns for even bigger results.
Your Calendar Full of Appointments or Just Another Empty Month?
Stop hoping for leads and start filling your calendar with homeowners ready to hire. Book a free 1-minute audit, and we’ll show you:
3 gaps in your current marketing.
How our system can add 15+ qualified appointments/month GUARANTEED.
A custom plan to scale without hiring more salespeople.
[Claim Your Free Audit Now]
Frequently Asked Questions
Answers to common questions about INBAgency.com and our marketing services.
Why should I choose an agency that only works with home improvement companies?
Specialization drives results. Unlike generalist agencies, we’ve mastered the nuances of marketing for contractors, remodelers, and home service businesses. We know what motivates homeowners to act, how to position your services against local competitors, and which ad strategies convert best in your industry. This focus means faster results and less wasted budget
Which ad platforms do you use for home improvement businesses?
We use Facebook ads exclusively for home improvement marketing? "Facebook is where homeowners dream, plan, and seek inspiration for renovations. We focus here because: Precise Targeting: We reach users based on home age (10+ years), engagement with renovation content, or life events (e.g., moving into a new house).Visual Impact: Home improvement is visual. Before/after project galleries, video testimonials, and carousel ads showcase your work in action, stopping scrolls and sparking urgency. Lead Quality: Facebook’s lead forms let us ask qualifying questions upfront (budget, timeline, project type), so only serious homeowners reach your calendar. We don’t waste your budget on platforms where homeowners aren’t actively envisioning upgrades. Facebook delivers ready-to-act leads—the kind that turn into closed deals.
Do you really handle follow-ups and appointment booking?
Absolutely. From the moment a lead clicks your ad, our team responds within minutes (24/7) to screen, nurture, and schedule appointments directly into your calendar. You’ll only meet with homeowners who are ready to hire—no chasing ghosts or unpaid consultations.
How do you ensure the leads are high-quality and ready to book?
We filter leads before they reach you. Our ads target homeowners based on criteria like home age, income, and search intent (e.g., ‘urgent roof repair’). We also pre-qualify leads with targeted questions about budget, timeline, and project scope. Only those meeting your criteria are booked as appointments—no tire-kickers.
How long until I see results?
Most clients see their first qualified appointments within 3–7 days. We optimize aggressively—if a campaign isn’t performing, we pivot fast. By month 3, you’ll have a steady flow of leads. Our goal isn’t just quick wins; it’s sustainable, predictable growth for your business.
What if I’ve tried ads before and they didn’t work?
Generic ads fail. Ours don’t. We audit past campaigns to identify mistakes (like targeting the wrong audience or weak messaging) and rebuild them with homeowner psychology in mind. For example, we’ll highlight urgency (‘Fix Your HVAC Before Summer Hits’) or ROI (‘Increase Your Home’s Value by 15%’)—tactics proven to convert in your industry.
